A New Business Approach in Reflexology
If you are truly in reflexology or complementary medicine to help others, than I have a new business idea for you. In our society today, one that relies heavily on chemically laden prescription drugs, psychotherapy and surgical procedures to “heal” the sick, there has never been a better time to look into alternatives.
Reflexology Fact
Reflexologists are becoming more and more common these days. In fact, reflexology is one of the most popular complimentary therapies available today, because it works. So my question for you is, have you found your niche?
I am going to focus on children in this business example. Children can benefit from reflexology in many ways. A few of the most common reasons for conventional medical treatment are ear infections, constipation and bed-wetting. Reflexology has been shown to dramatically improve these problems, and many more in children. Moreover, more and more children today are diagnosed with “diseases” such as ADD, ADHD and chronic depression, among others. Where conventional medicine has failed, natural medicine can make a real difference.
To this I say, why not consider starting a reflexology business that provides house calls to families dealing with children diagnosed with such illnesses? The market is absolutely huge. Furthermore, you can have the opportunity to touch the next generation in a positive way. For small children, you could offer a mom and baby session where you would travel to their home and provide therapy to the child as well as a relaxation session for the busy mom as an added perk. It is a unique approach that will add value to your business. You could think of yourself as the “Nanny 911″ of reflexology.
One of your biggest markets for such a business could be focused toward mothers dealing with colicky babies. Colic is a very big problem, and one that can be cured naturally. If you can successfully cure a baby with colic, you will be an overnight success and the talk of the town!
Quick Reflexology Fact
Each section of the feet and hands correlate to a specific organ. By stimulating nerves on specific areas of the feet and hands, you can stimulate blood flow and eliminate toxin buildup in the corresponding organs and systems of the body. Although reflexologists cannot diagnose or claim to cure a sickness or disease, the results speak for themselves, making it one of the most sought after treatments today.
In addition to the on call service you could provide, you could also take it a step further and provide teaching sessions to parents so that they could provide basic therapy to their child. Ok, you might be thinking but if I teach them they will no longer use my services. Yes and no. A service such as this is very professional and very respectable. You could think of this service as an ongoing “counseling ” service for your clients. When the parents are ready to take on the task of helping their own children, you can offer to provide lifetime “coaching” sessions or counseling sessions for a fee. Teaching your skills to others adds value to your business and will help parents feel that what they are paying for is well worth it.
To make your reflexology service a success, you will have to keep a few things in mind. First and foremost, and this applies to any reflexology business, but especially if you are going to work on children, you will need to be certified and you will want to carry liability insurance. Secondly, make sure you communicated with your clientele. This would be especially important if you are working with children. Talk with the parents, get frequent updates and adjust your therapy accordingly. You are only as good as your results show.
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Originally posted 2008-05-05 09:30:49.
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